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A plastic Manufacturing company produces plastic chairs. The company suspects th

ID: 388723 • Letter: A

Question

A plastic Manufacturing company produces plastic chairs. The company suspects the present trend towards stronger and simpler chairs will last for a long time. The Company must therefore decide among four alternatives of providing for anticipated higher demand.
The alternatives are:
- Completely overhauling the existing plant and installing computer operated plastic producing machines
- Expanding the current plant by adding more machines
- Buying a competitor's plant which is on sale
- Limit production to the current plant capacity.
The payoff table is shown below :

You are required to:
a. Use the maximax criterion to advise the Company on which line of action to take.
b. Use the maximin criterion to advise the Company on the optimal line of action

Demand Action Alternatives Overhaul Expand Buy Do nothing High N10,000 N70,000 N60,000 N4,000 Moderate Low N15,00010.000 N30,000 A15,000 25.000 N2,000 Failure AN55.000 A75,000 N65,000 Al6,000 N20,000 N3,000 (a) Use the maximax criterion advise the company on which line of action to take. (b) Use the maximin criterion to advise the company on the optimal line of action.

Explanation / Answer

Following is the demand for every action alternative according to question -

Action Alternatives

High

Moderate

Low

Failure

Overhaul

10,000

15,000

10,000

-55,000

Expand

70,000

30,000

15,000

-75,000

Buy

60,000

20,000

25,000

-65,000

Do Nothing

4,000

3,000

2,000

-6,000

a. Advise based on Maximax criterion:

On using maximax criterion, the alternative with the highest return is selected. It is more of an optimistic strategy in which an alternative providing the best of the best payoff is opted for. Following table represents the payoff under maximax criterion per alternative which is then aggregated for the final outcome –

Action Alternatives

High

Moderate

Low

Failure

Maximax Criterion (Max)

Overhaul

10,000

15,000

10,000

-55,000

15,000

Expand

70,000

30,000

15,000

-75,000

70,000

Buy

60,000

20,000

25,000

-65,000

60,000

Do Nothing

4,000

3,000

2,000

-6,000

4,000

Maximax outcome = Max of {15,000 70,000 60,000 4,000} =

70,000

Thus, the line of action to be taken is:

Expand the current plant by adding more machines with expectation for high demand (Cell with payoff 70,000)

b. Advise based on Maximin criterion:

On using maximin criterion, the alternative with the lowest loss is selected. It is more of an pessimistic strategy in which an alternative providing the best of the worst payoff is opted for. Following table represents the payoff under maximin criterion per alternative which is then aggregated for the final outcome –

Action Alternatives

High

Moderate

Low

Failure

Maximin Criterion (Min)

Overhaul

10,000

15,000

10,000

-55,000

-55,000

Expand

70,000

30,000

15,000

-75,000

-75,000

Buy

60,000

20,000

25,000

-65,000

-65,000

Do Nothing

4,000

3,000

2,000

-6,000

-6,000

Maximin outcome = Max of {-55,000 -75,000 -65,000 -6,000} =

-6,000

Thus, the optimal line of action to be taken is:

Limit production to the current plant capacity with an expectation of failure (Cell with payoff -6,000)

Action Alternatives

High

Moderate

Low

Failure

Overhaul

10,000

15,000

10,000

-55,000

Expand

70,000

30,000

15,000

-75,000

Buy

60,000

20,000

25,000

-65,000

Do Nothing

4,000

3,000

2,000

-6,000

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