Movies and television are very important in our culture: as a pastime and as a g

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Movies and television are very important in our culture: as a pastime and as a glimpse into our culture. The placement of speci±c brands and products in movies has become a lucrative way for businesses to make money by selling the link between the movie or show and the product in the mind of the consumer.Re²ect on your favorite movie or television show from the past year. Watch the movie or episode again, and pay attention to product placement. In a short paper of 1-2 pages describe the products and how the movie or show used them. Was the placement obvious? How did it tie-in to the story? What was the bene±t to the business selling the product and the movie or television show by placing this product?

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