Introduction The student will be provided with Case Studies (or similar exercise
ID: 386733 • Letter: I
Question
IntroductionThe student will be provided with Case Studies (or similar exercises) related to the current readings during Units 1 through 8 of the course. After reading the relevant cases (or similar exercises), as a minimum, the student will write answers to all questions following the required case and submit them by 11:59 p.m. Sunday CT. If the case or exercise does not have following questions, there will typically be requirements listed in the surrounding reading or exercise. If not, following the below section on “How to Write a Case Study” will be sufficient analysis. Directions provided here will indicate when to use the “How to Write a Case Study” guidelines.
Directions
Using information from the textbook and from outside reading, the student should respond to each question below as regards the corresponding case study (don't forget to number each response) in approximately 2-3 paragraphs per question. All cited material must include both internal citations and a complete reference list at the end of the paper. A cover sheet should minimally indicate the Case Study number, the name of the course, the student's name and the date.
How to Write a Case Study
You have to think like a practicing manager if you want to analyze a case successfully. As part of your analysis, it is necessary, but not sufficient to answer the following questions in enough depth to show that you have performed more than a superficial reading of the case’s content, and subsequently applied relevant theory.
What is the issue being presented or analyzed in the case? Focus on the main issue in the case if more than one topic is presented. Use your judgment to decide on which issue is the one that is potentially most costly to an organization if left unresolved. There are more kinds of cost to be considered than economic costs. Do not neglect them in your analysis. Where did the issue take place? Consider this because you need to take into account cultural and environmental considerations that may differ from those of the United States, in your analysis. When did the issue take place? There may be historic and environmental considerations different from those of the United States, which should be taken into account in your analysis. Who was affected by the issues? In other words, who are the stakeholders inside and outside of the organization that need to be considered when formulating an analysis, and possible response to the situation? Why did the issue occur? This may involve conjecture on your part. It is all right to speculate; just identify your speculation as such. In an empirical case, causal factors may be identified as such. How would you, as a manager, apply the insights gained from the case to improve an (your) organization’s operations? I expect to read narrative answers that are written in grammatically correct, well-formulated English sentences. Each paragraph should be organized around a single topic, and transitions should flow logically from one paragraph to the next.
If you have questions about your writing, you are more than welcome to contact me and we can work through ways to improve your answers.
Cases
Chapter 14, Case Study 14.1 – Asda: a winning formula
Please read the case and:
Make recommendations as to how you would have managed the situation if you had been the newly appointed CEO. Provide any changes that you would make to your recommendations as separate comments after you have read the chapter. If there are no changes, a brief statement to that effect will suffice. You may want to consider the above factors (“How to write a case study”) when you are preparing your case answers as an aid to organizing your information if you find it helpful. 14 haping implementation strategies Sometimes, those leading change give insufficient attention to developing a change strategy that will be change, they may assume that what worked in the past will work again in the current situation. This might not be the case. fit for purpose. If they have a successful record of leading This chapter begins with a historical overview of change strategies and the values and assumptions that underpin them. After exploring the strengths and weak- Leading and nesses of three frequently used approaches to managing managing change, some of the situational variables that need to be considered when shaping a change strategy are reviewed. The final part of the chapter draws together these ideas and presents a contingency model that leaders can use to identify the most effective way of implementing change. Sustain change Before reading on, look at Case study 14.1 on Asda and think about how you would have managed the situation if you had been the newly appointed CEO. Make a note of the essential features of your proposed change strategy. After you have read this chapter, revisit your proposed strategy for managing change at Asda and consider whether, in the light of the ideas presented, it would have been as effective as it could have been. Case study 14.1 Asda: a winning formula ksda was the fist company in the UK to invest in large A change of strategy: the pursuit of higher margins aut-of-town superstores, selling food and related croducts,and offering ample free car parking. Asda was focused on raising margins. A range of new nitiatives ceated in 1965 as a subsidiary of Associated Dairies. It involved seeking efficiencies to reduce costs and ranted business by opening a string of large discount introducing more high-margin products such as stores in converted mill and warehouse premises In the prepared foods and a wider range of non-food items. eany days shoppers were offered a limited range of There was also a drive to expand in the south of competitively priced products. When Asda went public England where customers had greater spending h, t was the third largest food retailer in the UK power. However In 1981, Asda began to shift towards a new strategy utrued to be based on high volumes, low margins partly because planning permissions for large retail developments were more difficult to secure in the n ever widening range of products.Its successThis expansion policy was slow to get off the ground and good value for money south, since the price of land was significantly higher
Explanation / Answer
In the given case, a combined economic/OD strategy for change will be the most effective in reviving the company’s market position and scaling its revenues. The company was suffering at both economical as well as organizational front. The stakes of the company were decreasing and its overall market hold was reducing substantially.
Archie Norman needs to incorporate the following in his strategy for change at Asda:
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