1. Do you think that customers are impressed with the effort that Gap has made t

Question

1. Do you think that customers are impressed with the effort that Gap has made to respond to the need to have more worker friendly suppliers? Explain your answer.  

2. The Gap explored wage, health, and safety issues in its plants. What other issues might the company explore if it wants to assure the best working conditions possible?

3. In general are stockholder in the Gap, more interested in revenues and profits than good wages and working conditions?

4. What concerns might a Gap employee working in one of its stores have because of its social stance?

Explanation / Answer

1. Yes, Customers are impressed with the effort that Gap has made to respond to the need to have the more worker-friendly suppliers.

We all know that the workers come from the society. By responding to the need to have more worker-friendly environment and Gap responding to their needs, the company has been able to establish a reputation in the society for being a socially responsible firm as well. This, in turn, has boosted the overall brand image for Gap. Thus, customers are also happy looking at the Gap's decisions.

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