can someone paraphrase this for me The Body Shop (TBS) is a multi-national cosme
ID: 386063 • Letter: C
Question
can someone paraphrase this for me
The Body Shop (TBS)is a multi-national cosmetics company based in London, UK. TBS was founded March 26, 1976 by Dame Anita Roddick and has now grown into a cosmetic corporation with more than 3,000 franchise stores in 66 countries. With the idea of developing a brand of natural and homemade cosmetics, The Body Shop has developed its business portfolio with more than 1000 diverse products made entirely of natural ingredients, that friendly with the body and not harmful to the environment. Over the years, The Body Shop has become the benchmark in the production of 100% herbal body care products.
Since its foundation, The Body Shop has always been committed to high ethical values in business. CSR activities are always interested in the company to enhance the brand image and implementation of TBS business philosophy. The Body Shop dedication to use business as a force for good is now stronger than ever. As part of Enrich Not Exploit™ Commitment, They’ve made the mission to enrich products, people and planet. That means working fairly with farmers and suppliers and helping communities thrive through Community Trade programme, being 100% vegetarian and always and forever being firmly against animal testing.
Explanation / Answer
The Body Shop (TBS) is a London based multinational company .It was established in the year 1976. It has more than 3, 000 franchise stores in 66 countries. It has mission to develop its brand portfolios known for natural and home based cosmetics with basic focus to enrich the products, people and planet. It has initiated a sustainable business development model by introducing the products made of natural ingredients, no chemical uses, eco-friendly substances, green production and product delivery through the green marketing practices.
It has incorporated ethical value system in its business model since its foundation. Corporate social responsibility (CSR) is its basic philosophy .It has positioned its brand like a product for good cause. It has formulated sustainable and integrated programs for all its stakeholders like farmers, suppliers, trade partners etc. It utilizes only vegetarian inputs to its cosmetic production system.
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