Ted video by Johanna Blakley \"Social Media and the End of Gender.\" the most im

Question

Ted video by Johanna Blakley "Social Media and the End of Gender."

the most important concept in marketing Period.The essence of all successful modern marketing is:

1.SEGMENT - Divide your potential market into relevant segments by age, gender, location,

experience, usage rate, income, education, OS, you- name-it.

2. TARGET – Analyze those segments and choose one

or more that are large enough to make a special

positioning profitable but small enough to make that

position seem special and relevant “just to them.”

3. POSITION – Use the Ps of marketing so that the

target positions your offer favorably in their minds

vis-à-vis the competition.

"Develop Customer Segments."

"Translating Segments into Personas and Journeys."

• write about segments and demographics and creating a persona. Then, write about how this video argues against traditional segmentation. What does Johanna Blakley argue will supplant traditional segmentation?

please at least 200 words the write should be.

Explanation / Answer

Segmentation is one of the most important part of any organisation to create an impact by targeting the customers as well as producing the products for the specific market segment. This type of approach provides understanding of extensively increasing possible market segments by maintenance of better target as a result exploration of better market opportunities creating a better impact on the overall business opportunities for the organisation in the respective operating environment.

Geographical segmentation is used to target specific customers across the globe by using the international business strategy. Implementation of these strategies is very easy over the internet based Marketing System. This kind of strategy is directly implemented into the system by targeting regional as well as the local customers.
Value segmentation is defined for segmenting the customer into different sectors with which the overall spending power as well as choice of the products could be easily categorised which would benefit the organisation in a positive sales figure.

This is specific video provide adequate information about segmenting the market on the basis of the most valuable opportunities that has fleas and pricing offered by your organisation. Implementation of the specific strategies directly increase the understanding of an organisation to create a better impact on the customer they would also benefit the company by moving overall approach towards maintaining better environment of operation in this specific criteria. All of the availability of roses include maintenance of a strong culture of operation in the market segment there benefit from segmentation can be easily taken by the businesses.
According to the video traditional segmentation is also required for each and every organisation to capture a large base of market segment which is usually adhering in lower end of the organisation structure. By using a mix of modern market segment in and traditional market segment in company can increase the overall adaptability which would benefit them for maintaining better revenues from the same operating markets.

Related Questions

Navigate

• Browse (All)
• Browse T
• Subjects

Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.