Q26. of the following would be the best wording in a sales letter? a. \'The NuFo

Question

Q26. of the following would be the best wording in a sales letter?
   a. 'The NuForm desk chair is so comfortable that you won't want to go home from work.'
   b. 'The NuForm desk chair is designed to give your lower back the ultimate in support and to relieve pressure on your legs as well.'
   c. 'The NuForm desk chair supports your lower back and relieves pressure on your legs.'
   d. 'The incredibly handsome NuForm desk chair is functional as well as impressive; it provides a great deal of lower back support.'

Q27. The detailed information necessary to support your conclusions and recommendations should be placed in
   a. the prefatory parts of a report.
   b. the body of a report.
   c. the appendix of a report.
   d. the supplementary parts of a report.

Q28. Proofreading reports is different from proofreading other kinds of business messages in that
   a. reports usually have more typographical errors.
   b. the visual aids in reports don?t usually need proofing.
   c. reports often have elements that aren?t included in other business messages.
   d. none of the above?reports do not differ significantly from other business messages.

Q29. One common mistake in writing fundraising messages is to
   a. use slice-of-life stories.
   b. make the message personal.
   c. waste space on long warm-ups.
   d. waste space writing about the reader instead of about the organization.

Q30. If you plan to have handouts to accompany your slide presentation
   a. prepare them after the slide show is complete.
   b. include only information that directly supports the goal of your presentation.
   c. always give them out at the beginning so the audience will have something to refer to throughout the presentation.
   d. do all of the above.

Explanation / Answer

Q26. The correct answer is option c.

Sales letter is nothing but the direct sale made through mail without the sales person. Sales letter is designed in such a way that persuade the reader to purchase the product or service. The sales letter should be easy to read, interest the audience, capture the attention of the leader, etc.

'The NuForm desk chair supports your lower back and relieves pressure on your legs.' This is the simple, easy to understand and will capture the attention of the audience because of the benefits mentioned.

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