You have been invited to present your \"case study research\" (from Case Study #

Question

You have been invited to present your "case study research" (from Case Study #3: Is there a cybersecurity industry?) during a "lightning round" panel for your CTO's monthly "brown bag" luncheon. The CTO sponsors these panels to help staff members learn more about technologies. The panels also provide an opportunity to develop "public speaking" skills.

To prepare for your presentation, you must write a 3 to 5 paragraph briefing statement in which you summarize your findings. This will be reviewed by the CTO before you give your presentation. Your briefing statement must provide:

1. An introduction to the topic that answers the question "What is an 'industry?'"

2. Provide an analysis that discusses why market researchers treat cybersecurity as an "industry" but, the NAICS system does not.

3. Provide a summary & conclusions section in which you state your opinion as to whether or not cybersecurity should be assigned a unique NAICS code. Provide 3 supporting facts or reasons for your choice.

Explanation / Answer

A NAICS code is assigned to every opportunity issued from a federal agency, thus allowing these opportunities to be tracked for future research, allowing prospective vendors to more easily identify potential opportunities. The codes can also provide an indication as to whether the opportunity will be a good fit for your company if the opportunity’s description or solicitation is vague. Additionally, these codes play a large role in reviewing federal opportunities because they determine your business’s size, as determined by your procurement officer – essentially determining whether your company will be considered a small or large business for each possible opportunity.

This is because every NAICS code has a size determination associated with it, generally determined by the company’s annual revenue or number of employees. For example, the popular IT NAICS code 541512 Computer Systems Design Services has a size standard of $27.5 million dollars, whereas NAICS code 339999 All Other Miscellaneous Manufacturing has a size standard of 500 employees. If you would like to see what the size standard is for your company’s applicable NAICS codes, visit the SBA’s site. Given the fact that different NAICS codes have different size standards it is important for you to fist check the size standard of a potential opportunity’s corresponding NAICS code when you respond, because it is possible for your company to be considered a small business for one opportunity, but not another.

Because of above reasons, Cyber Security should be assigned a unique NAICS code.

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