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Buying a new car... If you want to purchase a new car from a Ford dealer, chance

ID: 3759902 • Letter: B

Question

Buying a new car...

If you want to purchase a new car from a Ford dealer, chances are that the make and model you want, in the right color with the right accessories, is not in stock. It’s just too expensive to have cars with every possible combination of options sitting in the parking lot waiting for a customer. In the past, it’s been almost impossible for dealers to track down exactly the model that a customer wants. With the new information system, the dealer can type the details of the required car into a terminal connected to the main Ford plant. The information will then come back to tell the dealer whether there are any cars available of that specification, and exactly where they are. They may be on the Ford parking lot, or there may be only two available, one at a dealer's in the Chicago area and the other in Indianapolis. There may be none available – in which case Ford will make one for you, though this may take some time.

Plant production managers are also connected to the system, and so they know exactly what cars have been ordered and can adjust production to reflect demand every day.

Discussion: This is an example of a management information system. How does it help...

– the dealer?

– the customer?

– the manufacturer?

Explanation / Answer

To DEALER:

To CUSTOMER:

To MANUFACTURER:

they know exactly what cars have been saled and can update different designs basing on new trends to attract the customers and incerase demand every day.