Ans - 1 New Product I would like to choose Surf Excel (Detergent) they can intro

Question

Ans - 1

New Product

I would like to choose Surf Excel (Detergent) they can introduce new product like Mild detergent which is going to help us to protect clothes now a days maximum detergent brand promise that it is very toufgh on stain and gentle on cloth but actually they harm clothes and fade color .

People use to change clothes on daily basis sometime twice or thrice in a day and these clothes only require gentle cleaning not harsh cleaning mild detergent only help us to clean clothes like dust, smell and light stain and also work as fabric conditioner and we can use for daily wash.

Expanding an Existing product

Original detegent they can introduce variety of products like different fragrance, bottle which is easy to handle,sizes like small, normal and big, attach freebees like brush ehich is helpfull in cleaning etc. it will help in epansion of existing product.

Explanation / Answer

book - operantion managemnt 12th edithion you may use real data for a case

1.Select a business domain and generate ideas such as developing a new product or expanding an existing product.

2.Find the best idea using decision making tool such as decision tree

[Module A decision making tool ]

3.Specify objectives and design the desired product and its life -cycle [Chapter 5 design of good and service]

4.Define your work as a project and apply project management for all steps including network deterministic or probabilistic technique(s) [Chapter 3 project management]

5. Use location strategy if necessary such as factor –rating and center-of-gravity methods [Chapter 8 location strategies ]

6.Determine the layout of the unit(s) considering the designed product Process [Chapter 9 layout strategies]

7.Assign an appropriate supply chain decide about outsourcing, and introduce your sourcing strategy for your product [Chapter 11 suply chain management]

8.Apply quality management tools to improve the operation and increase efficiency and effectiveness [Chapter 6 managing quality]

9.Define maintenance plan for the process if applicable [Chapter 17 maintenance and reliability]

10.Utilize SPC to monitor the quality of the operation [chapter 6s statistical process control]

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