In below there is question and answer, What I need is I want comment about the a

Question

In below there is question and answer, What I need is I want comment about the answer( feel free to agree or disagree with answer and explain (in 2 or 3 paragraph) why you agree or disagree)

Question:
Is there any advantage or disadvantage in using Text or HTML based emails. Discuss.

Answer:
The top advantage of HTML based emails is creating style and images with aesthetic appeal.    The top advantage with sending text-based emails is reliability that your recipients can read it as well as lower email size.   Who chooses which method? You'll see businesses with mass-market emails usually sending heavy HTML emails. I don't have the statistics in front of me, but I'm sure HTML-based emails from companies selling stuff get far more clicks than text-based emails.   If your goal is to absolutely make sure all your recipients can read your message without redirecting to SPAM or improper formatting, then sending text-based emails is the safe bet.

Explanation / Answer

HTML based emails helps marketing team of an organization in tracking the results of their action – how many emails were opened by the recipients. This data provide useful insight to team in deciding their marketing strategies.
Graphics, Images and colors can be used for creating a visual impact and helps build the brand value of an organization. All above things can only be achieved through HTML based emails.

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