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Explain (note the word explain) whether contracts listed below would be enforcea

ID: 355596 • Letter: E

Question

Explain (note the word explain) whether contracts listed below would be enforceable in Iowa. Don't be afraid to use the internet if you need some help:

a) A personal loan from a local bank for $5,000 at 40% interest.

b) An insurance policy on the life of your minor child.

c) A credit card from CitiBank in South Dakota issued to an Iowa customer, charging 40% interest.

d) A life insurance policy that names your car lender as the beneficiary, payable in the event of your death up to the amount of the balance of your car loan.

e) A contract with your local handyman to replace a doorknob.

f) A contract with an electrician to install a new electrical panel.

g) A credit card from your local Iowa based bank with 40% interest.

h) An agreement with your local delivery service to transfer packages from a warehouse to a storefront, when those packages turn out to contain meth.

Explanation / Answer

Once the value proposition is succinctly stated, the hard work is done. Any marketing asset, from a print ad design to a social media campaign, can be judged by how well it communicates the value proposition. To further the efficiency of marketing efforts, market research can be added to the marketing strategy for the purpose of identifying untapped audiences or refining the target consumer. Finally, an overall goal for the marketing strategy can be set, with all the subsequent marketing plans inheriting the responsibility for delivering on it. These can be concrete, bottom-line goals such as increasing sales or something less direct like climbing the ranking of trusted providers within the industry.   

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