This is mynweek 1, on the basis this article that I had in first answers the que

Question

This is mynweek 1, on the basis this article that I had in first answers the question below. Company Name- Wise Sample Internet LLP Background- It was founded by a group of 3 friends working in the same organization in 2017 as they shared the same vision of providing sample to market research firms. Since then it has expanded from 3 people to 100+ employee and is headquartered in Toronto, Canada with offices in Singapore, India and US. It has brought together technology, automation and experience into delivering what the client needs which is quality data. So, this firm basically does sampling for the clients i.e. targeting the optimal N (specified by client) which represents the population exactly so that the client gets the mirrored data of the targeted population where he wants to launch the product/make changes in the sale etc. On the basis of this, For Part w you must now develop the design of the project. Table 5-15: Design Matrix should be a useful design model to follow. You are required to address the following key elements in the design phase of the project in approximately 500 words: Discuss organizational constraints (technology, personnel, budget, etc.). Identify the employees to be trained. Create a purpose statement. Identify the learning theory(s)foundational to the training design. Develop at least 4 training objectives. Distinguish delivery method(s) that will be used to achieve the training objectives. Identify when and where training will take place. Consider the guidelines to be used to facilitate trainees’ learning of the material and transfer to the job.

Explanation / Answer

I think above matrix is very much importent part of every cases. BCG matrix is very much importent.

Technology: Technology is very primary part of market research. Here we can introduce two parts primary and secondary. Where primary research is basically collecting data so here technology is not som much require. Secondary research require some technology. Like various software require here. SPSS is most importent and useful thing here so that this is very much importent. Statistical tool are importent for checking Ztest and T test for analysis. Here basically most importent part is checking analysis report. By analyzing these part we can easily calculate the all graphical representation here. Graphically point out the reason . PI charts are require on the basis of calculation.

Personnel: Basically we should hire science background person. Who have knowledge about statistic and good knowledge about statistics and excel. MBA with market research domain is the desireable point require.

Budget : Here we can provide some key lines where budget is require.

Employyes should be trained on the basic points:

Training objective :

Traing should be takes place in Computer LAB with excel and tools. Like SPSS, Statistical testing for hypothesis like z, t, anova, chi-squre test.

MARKET GROWTH HIGH Question marks STAR Invest heavily to increse market share This is the growth stage of product life cycle LOW DOGS CASH COW This the end of product life cycle Maturity stage of product life cycle. MARKET SHARE

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