The smiling-curve model of value in a supply chain does NOT imply that: Question

Question

The smiling-curve model of value in a supply chain does NOT imply that:

Question 14 options:

Firms should not be engaged in manufacturing and assembly

After-sales services are increasingly a profit focus for many firms

R&D is increasingly a higher reward, albeit, a higher risk venture

None of the above

Firms should not be engaged in manufacturing and assembly

After-sales services are increasingly a profit focus for many firms

R&D is increasingly a higher reward, albeit, a higher risk venture

None of the above

Explanation / Answer

The correct option is “None of the above”

As per the concept Product conceptualization, R&D, branding, design, distribution, and marketing and after sales service add the real value to the product. Manufacturing the product seems to be a more time and labour consuming job which scores low on the value addition of any product. The Smiling curve essentially shows is the success of a product is dependent on the concept, research, branding, marketing, and distribution.

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