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A consumer preference study compares the effects of three different bottle desig

ID: 3432809 • Letter: A

Question

A consumer preference study compares the effects of three different bottle designs (A, B, and C) on sales of a popular fabric softener. A completely randomized design is employed. Specifically, 15 supermarkets of equal sales potential are selected, and 5 of these supermarkets are randomly assigned to each bottle design. The number of bottles sold in 24 hours at each supermarket is recorded. The data obtained are displayed in the following table.

Bottle Design Study Data

A

B

C

16

33

23

18

31

27

19

37

21

17

29

28

13

34

25

  

The Excel output of a one-way ANOVA of the Bottle Design Study Data is shown below.

  

  SUMMARY

  Groups

Count

Sum

Average

Variance

  Design A

5

83     

16.6

5.3

  Design B

5

164     

32.8

9.2

  Design C

5

124     

24.8

8.2

  ANOVA

  Source of Variation

SS

df

MS

F

P-Value

F crit

  Between Groups

656.1333

2    

328.0667    

?

?

?

  Within Groups

90.8

12    

7.566667

  

  Total

746.9333

14    

  

Test the null hypothesis that ?A, ?B, and ?C are equal by setting ? = .05. Based on this test, can we conclude that bottle designs A, B, and C have different effects on mean daily sales? (Round your answer to 2 decimal places.)

Hypotheses:

F-statistic =

p-value=

Critical Value =

Conclusion (state the rejection rule using p-value approach):

A consumer preference study compares the effects of three different bottle designs (A, B, and C) on sales of a popular fabric softener. A completely randomized design is employed. Specifically, 15 supermarkets of equal sales potential are selected, and 5 of these supermarkets are randomly assigned to each bottle design. The number of bottles sold in 24 hours at each supermarket is recorded. The data obtained are displayed in the following table.

Explanation / Answer

The test statistic is

F=43.35683

The p-value of F test is closed to 0

Since the p-value is less than 0.05, we reject Ho.

So we can conclude that display panels A, B and C are different effects on the mean time to stabillize the emergency condition.

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