1. Evaluate and comment on the following questions, taken from several questionn

Question

1. Evaluate and comment on the following questions, taken from several questionnaires. Do they follow the rules discussed in this chapter?

a. A university computer center survey on SPSS usage: How often do you use SPSS statistical software? Please check one. Infrequently (once a semester) Occasionally (once a month) Frequently (once a week) All the time (daily)

b. A survey of advertising agencies: Do you understand and like the Federal Trade Commission’s new corrective advertising policy? Yes No

c. A survey on a new, small electric car: Assuming 90 percent of your driving is in town, would you buy this type of car? Yes No If this type of electric car had the same initial cost as a current “Big 3” full-size, fully equipped car, but operated at one-half the cost over a five-year period, would you buy one? Yes No

d. A student survey: Since the beginning of this semester, approximately what percentage of the time do you get to campus using each of the forms of transportation available to you per week? ___% Walk ___% Bicycle ___% Public transportation ___% Motor vehicle

e. A survey of motorcycle dealers: Should the company continue its generous cooperative advertising program?

f. A government survey of gasoline retailers: Suppose the full-service pump selling price for regular gasoline is 232.8 cents per gallon on the first day of the month. Suppose on the 10th of the month the price is raised to 234.9 cents per gallon, and on the 25th of the month it is reduced to 230.9 cents per gallon. In order to provide the required data you should list the accumulator reading on the full-service regular gasoline pump when the station opens on the 1st day, the 10th day, and the 25th day of the month and when the station closes on the last day of the month.

g. An anti-gun-control group’s survey: Do you believe that private citizens should have the right to own firearms to defend themselves, their families, and their property from violent criminal attack? Yes No

h. A survey of the general public: In the next year, after accounting for inflation, do you think your real personal income will go up or down? 1. Up 2. (Stay the same) 3. Down 4. (Don’t know)

Explanation / Answer

Answers:

a. Frequently used. Since IBM SPSS software enables educators to teach effectively, helps students gain critical analytical skills and supports more accurate and insightful institutional research and decision making.

b. Yes. Because the advertisements widely influence our choice of products.So the advertisements should not be deceptive,untruthful and should be based on evidence.

c. 90% of driving within town indicates that an electrically charged car would suffice my needsl.So yes I will probably opt for this car.

           Despite the same initial cost,the long term maintenance cost of the car has a big role to play.One half of the cost of a fully equipped car means we are saving more than 50% over 5 years which is very economical.So yes I would still opt for this car.

d. 30%,10%,40%,10%

        Most commonly used method of transportation is public transporation and the rest is walking.

e. Yes a cooperative advertising program definitely attracts customer and develops impression.

g. Yes , many a times situation arises when self defense is the only viable option and hence citizens should have firearms to protect themselves but it is imperative to ensure that such firearms are not misused and are properly licensed.

h. Inlfationary factors are very much unpredictable and hence even after accounting for inflation it is difficult to judge whether the income rises or falls.But with time the income of working people are likely to go up.

Yes the questions are well framed.They are aimed at gaining the respondent's view point without asking irrelevant questions or questions that relate to their personal information. The questions are direct and not time consuming.

So the questions follow the rules of questionaire.

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