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Question 12 (4 points) Google Translate is a tool that can be embedded into a we

ID: 336354 • Letter: Q

Question

Question 12 (4 points)

Google Translate is a tool that can be embedded into a website for online translation of webpages. This is recommended because:

Question 12 options:

It allows foreign visitor know you are open to doing international business

Bad translations will blamed on the translator tool, not your company

It does not immediately imply that your company operates in foreign languages

All of the above

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Question 13 (4 points)

At a minimum, company websites who wish to market themselves internationally should have culturally neutral website. Identifying and eliminating references specific to only that company's domestic market in their website(s) content is a concept known as:

Question 13 options:

Website Interpretation

Website Globalization

Website Localization

Website Evaluation

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Question 14 (4 points)

When doing business internationally, modern technology has largely eliminated the need for in-person and personal interaction.

Question 14 options:

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Question 15 (4 points)

When choosing a market entry strategy, a primary factor among companies on which strategy to choose is:

Question 15 options:

The risk factors of employment and labor law

The financial strength and size of the company

All the above

The size of the target market

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It allows foreign visitor know you are open to doing international business

Bad translations will blamed on the translator tool, not your company

It does not immediately imply that your company operates in foreign languages

All of the above

Explanation / Answer

12. It allows foreign visitor know you are open to doing international business

13. Website Globalization

14. True, as businesses across the world are utilizing modern technology to grow their business without the need for in-person and personal interaction. Business can be done with the use of modern technology directly.

15. All the above, as while entering a new market companies look into various factors that includes The risk factors of employment and labor law, The financial strength and size of the company and The size of the target market.

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