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Which of the following is NOT a challenge for new ventures communicating their n

ID: 331290 • Letter: W

Question

Which of the following is NOT a challenge for new ventures communicating their new and emerging brand value through online key selling messages for new brands? a) As an emerging trend, there are new variations of brands b) Defining a target market for brands c) Some brands are being perceived as a premium and there is a disconnect via SEO The increase of noise amongst brands and their messages e) All of the abowe A very effective method to communicate a new venture's brand's value proposition more dramatically and also to emphasize the new product or service's key message of difference compared with the competition is a: 10. Mission Statement b) Vision c) Product Design d) Metaphor e) None of the above 11. When formulating a qualitative objective for a new and growing business, it is critical to be sure that the objective does which of the following? a) Has the ability to truly define the market b) Sets the c) Is impossible for the competition to duplicate or copy d) Showcases the design model for the functionality of the new product or service e) None of the above standards for the company to follow from a resource spending stand-point

Explanation / Answer

Answer 9- B- Defining a target market for brands (Online media encompasses all kinds of target market, hence a message delivered reaches all segments, so that is not a challenge)

Answer 10- D- Metaphor (A metaphor is a figure of speech that directly refers to one thing by mentioning another for rhetorical effect)

Answer 11- B- Sets the standards for the company to follow from a resource spending stand point (Qualitative objective helps in setting standards to follow in future)

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