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Questioh I Which of the following methods of implementing a differentiation stra

ID: 330234 • Letter: Q

Question

Questioh I Which of the following methods of implementing a differentiation strategy has been greatly enhanced because of Internet technologies? celebrity endorsements prestige packaging exceptional service mass customization Question 2 A market that mainly competes on the basis of price and has stagnant growth is characteristic of what life cycle stage? introduction growth O maturity ndecline Question 3 Dell Computer has an online ordering system that allows consumers to configure their own computers before Dell builds them. This capability is an example of electronic data interchange. knowledge management collaborative design. mass customization. Question 4 It may be advantageous to vertically integrate when lower transaction costs and improved coordination are vital and achievable through vertical integration. the minimum efficient scales of two corporations are different. flexibility is reduced, providing a more stationary position in the competitive environment. various segregated specializations will be combined.

Explanation / Answer

1) Which of the following methods of implementing a differentiation strategy has been greatly enhanced because of Internet technologies?

Answer: Option (D) - Mass customization

2) A market that mainly competes on the basis of price and has stagnant growth is characteristic of what life cycle stage?

Answer: Option (C) - Maturity

3) Dell Computer has an online ordering system that allows consumers to configure their own computers before Dell builds them. This capability is an example of

Answer: Option (D) - Mass customization

4) It may be advantageous to vertically integrate when

Answer: Option (A) - Lower transaction costs and improved coordination are vital and achievable through vertical integration.

5) In a 360-degree evaluation and feedback system, ______ rate a person's skill and performance.

Answer: Option (D) - All of these

6) High product differentiation is generally accompanied by

Answer: Option (B) - Decreased emphasis on competition based on price.

7) Generally, employees are most likely to stay with an organization if

Answer: Option (B) - the organization's mission and values align with the employee's mission and values.

8) The three primary means by which a firm can diversify are:

Answer: Option (A) - Mergers and acquisitions; joint ventures and strategic alliances; internal development

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