signment 11:59 PM EDT Each year Forbes ranks the world\'s most valuable brands.
ID: 3300688 • Letter: S
Question
signment 11:59 PM EDT Each year Forbes ranks the world's most valuable brands. A portion of the data for 82 of the brands in the 2013 Forbes list is shown In Table 2.12 (Forbes webslte, February 2014). The data set Includes the following variables: The name of the brand The type of Industry associated with the brand, labeled Automotive & Luxury, Consumer Packaged Goods, Financial Services, other, Technology. Brand Value (3 billions) A measure of the brand's value in billions of dollars developed by Forbes based on a variety of financial 1-Yr Value Change (%) Brand Revenue ($ bilions) Information about the brand. The percentage change in the value of the brand over the previous year The total revenue In billions of dollars for the brand. Click on the datafile logo to reference the data DATA TABLE 2.12 DATA FOR 82 OF THE MOST VALUABLE BRANDS 1-Yr Value Change(%) Brand Accenture 1 Other Allianz Amazon.Com Technology Brand Value ($ billions) 9.7 8.4 6.9 14.7 Brand Revenue ($ billions) 30.4 14.5 130.8 60.6 Industry Financial Services Consumer Packaged Goods Automotive& Luxury 5.6 9.3 4.4 4.5 Hermès Wells Fargo Financial Services -14 91.2 13.5 9.4 a. Prepare a crosstabulation of the data on Industry (rows) and Brand Value(S billions). Use classes of 0-10, 10-20, 20-30, a illions). If an amount box d 20-30, 30-40, 40-50, and 50-60 for Brand Value ( oes not require an entry, leave it blank or enter "O. MacBook Pro 8 9 commandExplanation / Answer
Since you have provided the image and not data in some form it's really difficult to answer this question and do the analysis but here I'll try to explain you the concept and later on based upon the same you will be able to answer the question and do the computaion by your own:
a) This question is talking about the frequency distribution of the firms wrt their brand value:
so for ex, we have 5 observations
firm industry brand value
Accenture Other 10
IBM Other 3
BNY Finance 14
BoFA Finance 20
Cognizat Other 55
then you have 2 types of industry here 1 Other and 2 Finance and say you want to create the fre distribution at the 10's step of req then the ans will be on horizontally we have brand value and vertically we have Industry and we just need the count of the intersections
1-10 11-20 21-30 31-40 41-50 51-60
Other 2 0 0 0 0 1(i.e. Cognizant)
( i.e accenture and IBM)
Finance 0 2 0 0 0 0
(i.e BNY and BoFA)
b) Here in creating the freq distribution you need to determine a range and just explained in the bove example you can determine your own range based upon what the question is.'
So howmany firms in your data are from Automotive industry you need to sum the count of these firms so as explained in the a example here
Other --- 3 (3 firms fall in this Industry)
Finance ---2 (2 firms fall in this Industry) is my frequency distribution
c) Just as explained in the above question (b) you need to sum the count of the firms which are following in the given range of Brand value so as in the above example in a what I gave it would be
1-10 --- 2 (2 Firms fall in this range)
11-20 ---2
21-30----0
31-40----0
41-50-----0
51-60---1
d) since you have noticed that in b and c we have created frequency count wrt the Industry and brand value and it will help us to gauge the market scenario thet in my market howmany firms are there who have more than certain brand value and howmany firms are from a particular industry. So to understand the count of the firm wrt a particular group it helps.
PS: I hope this answer has solved your query. Kindly upvote the ans if it has really helped you. Good Luck!!
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