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A study was made to determine the effect of Delivery Speed, Image, and Service i

ID: 3252487 • Letter: A

Question

A study was made to determine the effect of Delivery Speed, Image, and Service in Sales Image. The study yielded the following data.  

Delivery Speed

Image

Service

Sales Image

4.1

4.7

2.4

2.3

1.8

6.6

2.5

4

3.4

6

4.3

2.7

2.7

5.9

1.8

2.3

6

7.8

3.4

4.6

1.9

4.8

2.6

1.9

4.6

6.6

3.5

4.5

1.3

5.1

2.8

2.2

5.5

4.7

3.5

3

4

6

3.7

3.2

2.4

4.8

2

2.8

3.9

4.6

3

2.5

2.8

3.8

2.1

1.4

3.7

5.7

2.7

3.7

4.7

6.7

3

2.6

3.4

4.7

2.7

1.7

3.2

5.1

3.6

2.9

4.9

4.3

3.4

1.5

5.3

6.1

3.3

3.9

4.7

6.7

3

2.6

3.3

4

2.1

1.8

3.4

2.5

1.2

1.7

3

7.1

3.5

3.4

2.4

4.8

1.9

2.5

5.1

4.8

3.3

2.6

4.6

5.8

3.4

2.8

2.4

4.8

1.9

2.5

5.2

6.1

3.2

3.9

3.5

3.5

3.1

1.7

4.1

5.5

3.9

3


What is your estimate of the Sales Image if Delivery speed = 2.4, Image=4.8, and Service 3.9? Post analysis from Minitab.

Delivery Speed

Image

Service

Sales Image

4.1

4.7

2.4

2.3

1.8

6.6

2.5

4

3.4

6

4.3

2.7

2.7

5.9

1.8

2.3

6

7.8

3.4

4.6

1.9

4.8

2.6

1.9

4.6

6.6

3.5

4.5

1.3

5.1

2.8

2.2

5.5

4.7

3.5

3

4

6

3.7

3.2

2.4

4.8

2

2.8

3.9

4.6

3

2.5

2.8

3.8

2.1

1.4

3.7

5.7

2.7

3.7

4.7

6.7

3

2.6

3.4

4.7

2.7

1.7

3.2

5.1

3.6

2.9

4.9

4.3

3.4

1.5

5.3

6.1

3.3

3.9

4.7

6.7

3

2.6

3.3

4

2.1

1.8

3.4

2.5

1.2

1.7

3

7.1

3.5

3.4

2.4

4.8

1.9

2.5

5.1

4.8

3.3

2.6

4.6

5.8

3.4

2.8

2.4

4.8

1.9

2.5

5.2

6.1

3.2

3.9

3.5

3.5

3.1

1.7

4.1

5.5

3.9

3

Explanation / Answer

Answer:

What is your estimate of the Sales Image if Delivery speed = 2.4, Image=4.8, and Service 3.9? Post analysis from Minitab.

Regression Analysis: Sales Image versus Delivery Speed, Image, Service

Analysis of Variance

Source            DF Seq SS Contribution   Adj SS   Adj MS F-Value P-Value

Regression         3 13.7934        63.70% 13.7934 4.59779    15.21    0.000

Delivery Speed   1   3.0862        14.25%   0.5216 0.52163     1.73    0.200

Image            1 10.6808        49.33%   9.1675 9.16752    30.33    0.000

Service          1   0.0264         0.12%   0.0264 0.02641     0.09    0.770

Error             26   7.8586        36.30%   7.8586 0.30225

Lack-of-Fit     24   7.8586        36.30%   7.8586 0.32744        *        *

Pure Error       2   0.0000         0.00%   0.0000 0.00000

Total             29 21.6520       100.00%

Model Summary

       S    R-sq R-sq(adj)    PRESS R-sq(pred)

0.549777 63.70%     59.52% 10.4554     51.71%

Coefficients

Term              Coef SE Coef        95% CI       T-Value P-Value   VIF

Constant        -0.578    0.532 ( -1.672, 0.516)    -1.09    0.287

Delivery Speed 0.1309   0.0997 (-0.0739, 0.3357)     1.31    0.200 1.36

Image            0.562    0.102 ( 0.352, 0.771)     5.51    0.000 1.33

Service         -0.054    0.182 ( -0.427, 0.320)    -0.30    0.770 1.66

Regression Equation

Sales Image = -0.578 + 0.1309 Delivery Speed + 0.562 Image - 0.054 Service

Fits and Diagnostics for Unusual Observations

     Sales

Obs Image    Fit SE Fit      95% CI       Resid Std Resid Del Resid        HI Cook’s D

15 2.600 3.639   0.186 (3.256, 4.021) -1.039      -2.01      -2.14 0.114621      0.13

20 2.600 3.639   0.186 (3.256, 4.021) -1.039      -2.01      -2.14 0.114621      0.13

Obs      DFITS

15 -0.770854 R

20 -0.770854 R

R Large residual

Prediction for Sales Image

Regression Equation

Sales Image = -0.578 + 0.1309 Delivery Speed + 0.562 Image - 0.054 Service

Variable        Setting

Delivery Speed      2.4

Image               4.8

Service             3.9

    Fit       SE Fit        95% CI                    95% PI

2.22237 0.303799 (1.59790, 2.84683) (0.931225, 3.51351)

Estimated value of the Sales Image if Delivery speed = 2.4, Image=4.8, and Service 3.9 is 2.22237

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