A college professor wishes to research the holiday season spending intentions of
ID: 3170274 • Letter: A
Question
A college professor wishes to research the holiday season spending intentions of U.S. families. He has limited time and funds to gather data. He knows that churches frequently distribute surveys to their members for a small donation to the church, so he contacts several churches in his county and asks if they will distribute the survey to their members and collect the completed surveys in return for a $200 donation to the church. Six churches agree to participate. He distributes 100 surveys to each church, for a total of 600 surveys. He receives 312 completed surveys back, which he analyzes for his research. Think about this scenario and identify two types of survey error that are likely to result from it. Then,
A. Define both types of survey error
B. Explain why each is likely to occur in this scenario
Explanation / Answer
A,B ) The 2 types of survey errors that are likely to occur in the above case are: ( also with the explanation as to why each is likely to occur in the above case)
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