1. All of the following statements are true about the changing aspects of tradit

ID: 3147254 • Letter: 1

Question

1. All of the following statements are true about the changing aspects of traditional television viewing except

A. industry experts predict that holographic televisions, where viewers can insert themselves into reality TV game shows, will be sold by 2020.

B. American viewers watch television programming on multiple devices, including traditional TVs, computers, tablets, and smartphones.

C. viewers are increasingly time-shifting their viewing habits with DVRs, DVDs, and subscription services such as Netflix.

D. the future will bring 4K TVs that are four times as sharp as today's 3-D HDTVs.

E. the amount of time allocated to television viewing is increasing, now exceeding 40 hours each week.

2. An ad for Campbell's soup reads, "We haven't changed that great taste your family's always loved." This is an example of __________ advertising.

A. advocacy

B. comparative

C. persuasive

D. informative

E. reinforcement

1. D- 4K TV's are already available in the market.

2. This is an example of persuasive advertising.

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