A hardware store will run an advertising campaign using radio and newspaper. Eve

Question

A hardware store will run an advertising campaign using radio and newspaper. Every dollar spent on radio advertising will reach 40 people in the "Under $35,000" market, and 40 people in the "Over $35,000" market. Every dollar spent on newspaper advertising will reach 50 people in the "Under $35,000" market, and 30 people in the "Over $35,000" market. If the store wants to reach at least 213,000 people in the "Under $35,000" market and 240,000 people in the "Over $35,000" market, how much should it spend on each type of advertising to minimize the cost?

Explanation / Answer

use the chi square test

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