The CAGE Distance Framework identifies Cultural, Administrative, Geographic and

Question

The CAGE Distance Framework identifies Cultural, Administrative, Geographic and Economic differences and was developed by Dr. Pankaj Ghemawat and can be used in which of the following ways:

Question options:

A)    Visualizing the distance for decision makers.

B)    Identify differences across countries that might handicap a multinational in the local market.

C)    Explain relative position of multinationals from different countries, such as strength of Spanish firms in many industries in Latin America.

D) All of the above.

A)    Visualizing the distance for decision makers.

B)    Identify differences across countries that might handicap a multinational in the local market.

C)    Explain relative position of multinationals from different countries, such as strength of Spanish firms in many industries in Latin America.

D) All of the above.

Explanation / Answer

Answer is option (D) All of the above.

Explanation;

As we know that CAGE Distance Framework can be used;

·        For making distances visible for the managers.

·        For identifying differences across countries that might handicap a multinational in the local market.

·        For explaining relative position of multinationals from different countries, such as strength of Spanish firms in many industries in Latin America.

·        For comparing markets from the perspective of a particular company etc.

Thus, it is clear that all given options are correct that is why answer is option (D).

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