(TCO 6) Kraft produces Lunchables, a prepackaged meal usually consisting of seve

Question

(TCO 6) Kraft produces Lunchables, a prepackaged meal usually consisting of several crackers, small slices of meat, and small slices of cheese. Some versions contain Capri Sun drinks. Others are called Cracker Stackers and Fun Fuel. The box is bright yellow and the quantity of food contained within is small. The target market for Kraft Lunchables is most likely (Points : 5)

moms of school-aged children.
       businesspeople looking for a quick snack.
       business travelers.
       teenagers.
       seniors.

Explanation / Answer

The target market for Kraft Lunchables is most likely businesspeople looking for a quick snack since these class of peaople looks for a easy and quick food.

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