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From your readings on Loshin, Explain and discuss the 8 steps of eCommerce that

ID: 2732310 • Letter: F

Question

From your readings on Loshin, Explain and discuss the 8 steps of eCommerce that provide businesses with a competitive advantage.

Initial Post:

The 8 steps of eCommerce that provide businesses with a competitive advantage

Establish your online identity with the right Web address: Creating a catchy brand name is important, and so is making sure the web domain is available.

Build a user-friendly site: Check out some of your favorite similar websites and use them as a template. This will ensure an easy to use website for potential customers

Set up your Web server or select an ISP to host your site: Shop around and find a web hosting company such as GoDaddy or JustHost.

Secure your site. - Make sure your website is SSL certified: Many sites use VeriSign, a company who offers a wide range of options for securing a website to make customer feel secure on your site.

Accept and manage all kinds of payments: Setting up a payment gateway will allow transactions to occur from customer to merchant. Without a gateway, there is no way for a customer to purchase products on a website.

Test, test, test. - Just like it sounds: Test the site yourself, have friends and family test out all of the processes to verify a seamless transitions.

Promote your site: You can promote your products and website through free-advertising, or paid-advertising depending on how much is allotted for a marketing budget. Without advertising, potential customers will never be able to find your products!

Now, start selling: When customer purchase, make sure you have the back-end of the transactions down. Packaging, shipping containers, etc. to make sure the customer gets their product on time.

As we can see, these steps are not as easy as it sounds... we have to pay attention to the little details which can help us to have competitive advantages and improve our e-Commerces. It includes all the important aspects, since something easy like a good friendly site... until something a little bit more complicated like the security of our site.

In your response to your fellow students, find an example of a business that successfully uses one of the steps.

Explanation / Answer

I will take an example of Amazon. It is the succesful ecommerce site in USA and it is profitable.

1)The name Amazon is catcxhy and it is easily found in google when we tyoe any product online purchase
2)The site is user friendly and we can complete transaction in just 3 to 4 clicks
3)It is itself a webhosting company then tno need to discuss on this
4)It is secured

5)It accept all kind of payment like credit/debit card, cash wallet,net banking
6)It is tested and works well
7)The promotion it does in TV,paper and events
8)All its back end operation are top class and especially the delivery and reverse pick time is simply mond blowing