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(For Indian companies) Im starting a new online food delivery company (with webs

ID: 2570071 • Letter: #

Question

(For Indian companies)

Im starting a new online food delivery company (with website and mobile application). Im starting this company as a basic partnership firm with a partnership agreement with 4 of my partners. Is there a need to register this as a trademark too? Since this is a startup, can I wait for a substantial amount of time and then register it as trademark if it turns out to be profitable. I have heard that trademark registration takes up a good amount. Elaborate the merits and demerits of both and suggest what to do. Incomplete and vague answers will be reported as spam to chegg.

Explanation / Answer

Trademark- It is the logo of the company that creates brand image in customer's mind. Trademark is important for every business whether it is online or offline. It generally needs heavy amount of money to build a logo for company. It should be unique.

Registration of Trademark is not mandatory in India but companies are advised to do so.

Essentials of a good trademark- These are as following

Merits of Trademark-

Demerits of Trademark-