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B Division results for the last year: B Division is considering a new product li

ID: 2558426 • Letter: B

Question

B Division results for the last year:

B Division is considering a new product line, and develops the following estimates for the line:


a.) Determine the effect on B Division’s ROI if it introduces the new product line. Would managers be likely to introduce the new product line based on ROI?

b.) B Division's required rate of return is 8%. Determine the effect on B Division’s Residual Income if it introduces the new product line. Would managers be likely to introduce the new product line based on Residual Income?

Sales $400,000 Variable costs 200,000 Fixed costs 150,000 Total operational assets 350,000

Explanation / Answer

a) New ROI = (100000-50000-30000)+(400000-200000-150000)/(200000+350000) = 70000/550000 = 12.72%

Old ROI = (400000-200000-150000)/(350000) = 14.28%

New product will not be introduced.

b) New Residual income = (12.72-8) % of 550000 = 26125

Old residual income = (14.28-8)% of 350000 = 21980

So new product should be introduced.