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MSI\'s educational products are currently sold without any supplemental material

ID: 2552155 • Letter: M

Question

MSI's educational products are currently sold without any supplemental materials. The company is considering the inclusion of instructional materials such as an overhead slide presentation, potential test questions, and classroom bulletin board materials for teachers. A summary of the expected costs and revenues for MSlI's two options follows CD with Instructional CD Only 33,000 units Materials 33,000 units Estimated demand Estimated sales price Estimated cost per unit S 28.00 S 44.00 Direct materials Direct labor Variable manufacturing overhead Fixed manufacturing overhead S 5.75 7.00 7.00 6.50 S 26.25 S 6.25 10.00 10.25 6.50 S 33.00 S150,000 Unit manufacturing cost Additional development cost Required 1. Based on the given data, Compute the increase or decrease in profit that would result if instructional materials were added to the CDs. CD with Instructions Materials CD Only Incremental Sales Revenue Variable Costs Contribution Margin Additional Development Costs Differential Profit (Loss) 2. Should MSI add the instructional materials or sell the CDs without them? Sell the CDs without Instructional Materials Add the Instructional Materials

Explanation / Answer

Answer 1

Particulars

CD Only

CD with Instructions Materials

Incremental

Sales Revenue*

$ 924,000

$ 1,320,000

$ 396,000

Variable Costs**

$ 651,750

$ 874,500

$ 222,750

Contribution Margin

$ 272,250

$ 445,500

$ 173,250

Additional development cost

-

$ 150,000

$ 150,000

Differential Profit

$ 272,250

$ 295,500

$ 23,250

* Sales Revenue

CD Only =33,000 X $ 28 =$ 924,000

CD with Instructions Materials = 33,000 X $ 44 =$ 1,320,000

** Variable Costs

CD Only=33,000 X ($ 5.75 + 7.00 + 7.00) =$ 651,750

CD with Instructions Materials = 33,000 X ($6.25 + 10.00 + 10.25) =$ 874,500

Answer 2

MSI should add instructional materials because it will increase its short-term profit by $23,250*.

*= Differential Profit CD with Instructions Materials - Differential Profit CD only

= $295,500– $272,250 =$ 23,250

Answer

3 (a)

Particulars

CD Only

CD with Instructions Materials

Incremental

Sales Revenue*

$ 924,000

$ 792,000

$ 132,000

Variable Costs**

$ 651,750

$ 477,000

$ 174,750

Contribution Margin

$ 272,250

$ 315,000

$ 42,750

Additional development cost

-

$ 150,000

$ 150,000

Differential Profit

$ 272,250

$ 165,000

-$ 107,250

* Sales Revenue

CD Only =33,000 X $ 28 =$ 924,000

CD with Instructions Materials = 18,000 X $ 44 =$ 792,000

** Variable Costs

CD Only=33,000 X ($ 5.75 + 7.00 + 7.00) =$ 651,750

CD with Instructions Materials = 18,000 X ($6.25 + 10.00 + 10.25) =$ 477,000

3(b)

In this scenario, MSI should not add instructional materials and sell the CDs without instructional material because it will reduce MSI’s net income by $107,250 *.

*= Differential Profit CD with Instructions Materials - Differential Profit CD only

= $ 165,000– $272,250 = ($ 107,250)

Particulars

CD Only

CD with Instructions Materials

Incremental

Sales Revenue*

$ 924,000

$ 1,320,000

$ 396,000

Variable Costs**

$ 651,750

$ 874,500

$ 222,750

Contribution Margin

$ 272,250

$ 445,500

$ 173,250

Additional development cost

-

$ 150,000

$ 150,000

Differential Profit

$ 272,250

$ 295,500

$ 23,250

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