Kimmo Company manufactures and sells snow skis. It competes and plans to grow by
ID: 2529715 • Letter: K
Question
Kimmo Company manufactures and sells snow skis. It competes and plans to grow by customizing? high-quality skis and offering the customer a pleasant experience in their store. Because Kimmo custom fits and designs the? skis, customers pay a higher price.? Kimmo's customers also understand that the delivery time will be 2 to 3 weeks. There are other ski? manufacturers, but few who offer custom fitting and graphics. Kimmo believes that tailoring the experience for the customer is critical to its success in 2013.
Read the requirements.
Requirement 1. Is? Kimmo's strategy one of product differentiation or cost? leadership? Explain briefly.Kimmo? Company's 2013 strategy is a............. strategy.
a cost leadership
b product differentitation
Kimmo plans to grow by offering...............
a customer service and experience
b efficiency improvment and lower prices
for each customer. There are not many manufacturers of skis that offer.........
a customer service
b efficiency improvment
similar to Kimmo.
Requirement 2. The strategy map below describes the? cause-and-effect relationships among the strategic objectives you would expect to see in? Kimmo's balanced scorecard. Select the balanced scorecard perspective that corresponds to the strategic objectives outlined in the strategy map.???(Choose each perspective only? once.)
in requirement 2 all 4 have same options select one for each blank in order
Grow operating income from price racovery margins Customer Perspective Financial Perspective Internal-Business-Process Perspective Learning-And-Growth Perspective Increzse market Increase ew customeT: hare in snow skis atisfactio service quality Improve Deliver on-time design proce:s Align employee Develop design skill:Explanation / Answer
1.1 Kimmo Company's 2013 strategy is "Product Differentiation". Product Differentiation involves making the concerned products different and more attractive than those of the competitors. The primary focus is on giving an edge to the products as compared to that provided by the customers. Quality is preferred over Quantity in case of Prodduct Differentiation strategy. 1.2 Kimmo plans to grow by offering customer service and experience. 1.3 There are not many manufacturers of skis that offer customer service similar to Kimmo. 2 Financial Perspective Customer Perspective Internal-Business-Process Perspective Learning-And-Growth Perspective
Related Questions
Navigate
Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.