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The following information is for X Company\'s two products, A and B: 7. If X Com

ID: 2463689 • Letter: T

Question


The following information is for X Company's two products, A and B:

7. If X Company drops Product B because it shows a loss, what will be the effect on firm profits?

8. Assume that if X Company drops Product B, it can use the vacant space to increase sales of Product A by $35,100, but $3,200 of additional fixed costs will be incurred. This use of the vacant space will result in an increase in X Company's profits of?

Product A Product B Revenue $92,000    $94,000    Total variable costs   52,440      53,580    Total contribution margin $39,560    $40,420    Total fixed costs    Avoidable 18,986    33,942       Unavoidable   13,194      22,628    Profit $7,380    $-16,150

Explanation / Answer

7)At present the firm overall profit = 7380 - 16150 = - 8770 loss

If product B is dropped :Overall profit = Income from A +income from B

                                      = 7380 - 22628.

                                      = -15248 loss

**No contribution fromB if dropped ,so unavoidable cost will result in loss

The firm loss will increased by (15248- 8770) = 6478

8) Contributuion margin ratio for A = 39560 / 92000 = .43

New sales = 92000 + 35100 = 127100

Increased contribution = 127100 * 43 = 54653

Less:Fixed cost    (35380)                                                    [18986+13194+3200]

Income from A = 19273

Overall income of X = 19273 - 22628 = 3355

Profit is increased by = 8770 -3355 = 5415