Base? Line, Inc. makes tennis balls. The company can produce up to? 500,000 cans
ID: 2399818 • Letter: B
Question
Base? Line, Inc. makes tennis balls. The company can produce up to? 500,000 cans of balls per year. Current annual production is? 450,000 cans. Annual fixed costs total? $150,000. The variable cost of making and selling each can of balls is? $0.75. Owners expect a? 15% annual return on the? company's $1,000,000 in assets. Assume that Base Line is a price taker in a highly competitive environment. The current market price for a can of balls produced by manufacturers similar to Base Line is ?$1.45
If Base Line is unable to reduce its total fixed costs below? $150,000, what should its target unit variable cost? be?
A. ?$0.75
B. ?$0.78
C. ?$1.45
D. ?$0.71
E. ?$1.35
Base Line has hired a marketing agency to help it gain more control over its sales price. The? agency's fee for developing the advertising campaign is ?$79417. Assuming sales volume and other costs will not be affected by the advertising? campaign, what would Base? Line's cost plus price? be?
A.?$0.93
B.?$1.43
C.?$1.42
D.$1.59
E.?$1.45
Explanation / Answer
Target Variable cost per unit = $352,500/450,000 units = $0.78 (option B)
Price per can = $716,917/450,000 units = $1.59 (option D)
Sales (450,000*$1.45) $652,500 Less : Profit (Return) ($1,000,000*15%) ($150,000) Total Costs $502,500 Less : Fixed costs ($150,000) Variable costs $352,500Related Questions
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