1. (TCO 1) The four primary functions that define marketing are: (Points : 5) Pr

Question

1. (TCO 1) The four primary functions that define marketing are: (Points : 5)       Price, product, promotion, and distribution
      Price, quality, promotion, and distribution
      Price, product, promotion, and material control
      Price, product, promotion, and risk management
      Price, support, promotion, and distribution

2. (TCO 1) ________ refers to the overall percentage of total goods of a particular kind made by a single company. (Points : 5)       Market share
      Market segment
      Market class
      Market type
      None of these

3. (TCO 1) Given the list of choices below, chose the best answer describing what operational parameters should be of primary consideration for a project proposed to build a digital voltmeter. (Points : 5)       Agency approvals, cost specifications, output source selection (headphone or speaker)
      Agency approvals, cost specifications, input impedance
      Voltage range, input impedance, and AC or DC source selection
      Voltage range, input impedance, and EMI emissions
      None of these

4. (TCO 1) _________ are used to define the operational aspects of the project. (Points : 5)       Software specifications
      Hardware specifications
      Market segments
      All of the above
      None of these

5. (TCO 1) The components of the design process are best described by which of the following: (Points : 5)       Problem identification of customer needs analysis, Project research analysis, Requirements specification, Concept generation & evaluation, Design, Documentation standards, and Testing and reliability analysis
      Problem identification of customer needs analysis, application of AHP, Requirements specification, Concept generation & evaluation, Design, concept fans, and Testing and reliability analysis
      Problem identification of customer needs analysis, Project research analysis, Requirements specification, concept generation, problem statement defined,
      Research, brainstorming, team formation, alternative scoring computation, review & decision making
      None of these
2. (TCO 1) ________ refers to the overall percentage of total goods of a particular kind made by a single company. (Points : 5)       Market share
      Market segment
      Market class
      Market type
      None of these

Explanation / Answer

Price, quality, promotion, and distribution

Market class

c

All of the above

Problem identification of customer needs analysis, Project research analysis, Requirements specification, concept generation

Related Questions

Navigate

• Browse (All)
• Browse 1
• Subjects

---

---

Integrity-first tutoring: explanations and feedback only — we do not complete graded work. Learn more.