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Q1. The Chocolate factory is “one of a kind in the industry”. The owner decided

ID: 1205274 • Letter: Q

Question

Q1. The Chocolate factory is “one of a kind in the industry”. The owner decided to increase price per unit from $10 to $12 per unit. In addition, he approved the lease of a robotic arm for $750,000 fixed cost in order to cut their variable cost from $4.00 to $3.00 per unit without the pricing analyst review. What will be the results of this strategy if the company sells 200,000 units? Assume the Fixed Cost now is $2,250,000.

a.The strategy will generate profits of $2.4M

b.The strategy will generate losses of $2.4 M

c. The strategy will generate profits of $450K

d. The strategy will generate losses of $450K

Q2. Reasons to replace equipment are:

a. Wear and tear, decreasing reliability

b. Obsolete, not state-of-the-art

c. Not precise enough as per new design specs

d. All of the above

Explanation / Answer

1)

Q = 200,000 units

P1 = $10 P2 = $12

FC1 = 0 FC2 = $2,250,000

VC1 = $4 VC2 = $3

Profit initially: PQ - TC = 2,000,000 - 800,000 = $1,200,000

Profit now: PQ - TC = 2,400,000 - 600,000 - 2,250,000 = -$450,000

Hence, correct option is: d. The strategy will generate losses of $450K

2)

Correct option: (d) All of the above

When an equipment becomes obsolete, wears and tears and lacks in new design standards, then it is required to get it replaced.