The GREATEST concern consumers may have regarding the convergence of the real an

Question

The GREATEST concern consumers may have regarding the convergence of the real and digital worlds is

the interference with personal privacy as personal data gets shared within and across social media.

an decreased emphasis on measuring the marketing return on investment for social media initiatives.

the elimination of traditional media; all media will become digital.

the absence of digital cash to complete the near field communication transaction process.

the proliferation of ads and sponsored stories on social networking sites that reduce click-through rates.

Explanation / Answer

Answer :- Option a). The interference with personal privacy as personal data gets shared within and across the social media.

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