BigShots, Inc. is a specialty e-tailer that operates 87 catalog Web sites on the
ID: 1100788 • Letter: B
Question
BigShots, Inc. is a specialty e-tailer that operates 87 catalog Web sites on the Internet. Kevin Conn, Sales Director, feels that the style (color scheme, graphics, fonts, etc.) of a Web site may affect its sales. He chooses three levels of design style (neon, old world, and sophisticated) and randomly assigns six catalog Web sites to each design style. Analysis of Kevin's data yielded the following ANOVA table.
Source of Variation
SS
df
MS
F
Between Groups
68102.33
2
34051.17
Within Groups
29177.67
15
1945.178
Total
97280
17
Using ? = 0.05, the critical F value is __________.
Source of Variation
SS
df
MS
F
Between Groups
68102.33
2
34051.17
Within Groups
29177.67
15
1945.178
Total
97280
17
Explanation / Answer
3.68
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